Why You Can’t Do Content Marketing Without a CMS

Presenter(s): Dennis Shiao, Director of Content Marketing, DNN
Skill Level: all
Target Audience: all

While “content marketing” (the term) has been in vogue the past 2+ years, the discipline has existed for far longer. Many of us have been creating, publishing and sharing content with our target audience for years, all enabled by a Web CMS.

Dennis Shiao manages content marketing for DNN. Join this webinar to learn how Dennis uses a CMS to fuel DNN’s content marketing. Topics covered include:

- Permissions and workflow
- Publishing
- Analytics
- Integration with content repositories